Some Unisoners (need a better word for that) went to TechCrunch Disrupt this week. We had some very interesting meetings with potential customers and industry people.

Chatted to Stowe Boyd about ‘collaboration’ versus newer terms like ‘work media’ – and how we can make people understand what Unison is.

Talked to lots of startups, many of whom have been looking for something like Unison: one guy said “I’ve spent three years looking for something like this – we have a distributed team and we need it badly!”

The biggest lesson I took from TechCrunch is that few startups are focusing on businesses. They are disproportionately developing consumer apps, in the hopes of hitting a home run with ‘the next big thing’. Far too little is being invested in technology to make our work lives easier. So that’s good news for Unison.